July 16, 2010
It’s one thing to have an active social network account with scores of fans and followers, and another to regularly provide information and incentives to keep people interested. Unless you monitor your profiles for feedback and follow up on concerns and questions, however, you will soon discover these online hubs become stale and provide nothing [...]
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June 1, 2010
A public relations campaign informs the public about change within the company. It builds awareness of your business to potential customers. The way this is being accomplished however, is rapidly changing. Press and news releases are still being used, but there is a much larger focus on social media. With social media you reach potential [...]
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