June 10, 2010

A recruiter was recently overheard at a conference asking, “So, does social media (SM) replace everything else I do?” The answer, of course, is no – but it’s understandable why this recruiter was confused. The amount of hype and enthusiasm for social media recruiting has been substantial. What is SM recruiting? In essence, the recruiter [...]
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June 9, 2010

Social Media is a vehicle by which people talk with each other. The business value of Social Media is to leverage the genuine comments of real people to build the credibility of your offering. Social Media interactions accelerate the process by which prospective buyers become happy customers based on the remarks of those who already [...]
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