Whether your business is online or offline, businesses wouldn’t be able to exist if it wasn’t for some type of review, or positive buzz from the community or others in general. Testimonials, support, and recommendations from friends and other businesses will be extremely important for the growth of your business. So how does an online business increase positive reviews and buzz around their business? In this post you will discover some important information that is specifically targeted at that exact question.
How to increase positive online reviews and buzz:
- Yelp Reviews:
Positive online reviews can come in a few different ways. You can let them trickle in, as when people decide to write a review they can, or you can promote others which will in turn prompt them to write reviews about you. It’s very important to understand that these gifts do not come without effort on your part. If you have people working for you, have them promote others while at the same time linking back to your business. Yelp is the perfect place for this because it’s already a business review site. So, this is an area you will want to target and get the reviews that can create some buzz about your business.
- Linkedin Recommendations:
Your Linkedin contacts will be ecstatic about giving you positive reviews and this should be taken advantage of. The neat part about the whole process is when writing recommendations on Linkedin, you can expect at least a 40-60% return on your work. This means for every 2 recommendations you will receive at least 1 in return. This is another area that is completely free and should also be taken advantage of.
- Be active in your local social network communities:
This is an area that many web and business owners are not completely comfortable with because they normally do not have the time to do all these different activities. The good news is you can either have someone from your staff take care of these processes for you, or you can hire a professional service that handles this type of service. The key is to stay active in your community because your presence helps to build credibility.
Increasing positive reviews and buzz will not be a difficult task. It will be a little time consuming, and you will need to know the proper procedures for setting yourself up for success. As stated before, there are professional services available that can help in this area, and it may be to your advantage to seek out their services.