Social Media is basically free. But when we say Social Media Marketing Campaigns, it would really cost you some money. Marketing through Social Media is relatively inexpensive though and most of all, leveraging it to your marketing strategies would save your business thousands of money.
Social Media Marketing firms have been spouting over the internet serving a number of companies and each provider has different price lists. A common question from most companies who have not yet embraced social media is that how much does social media actually cost? Asking how much a social media marketing service should cost is more like asking how much an advertising campaign costs and would require a lot of money.
For companies who are about to start up marketing with social media, the actual cost would totally depend on some factors. First of all, the amount of your allocated budget for the social media campaign and second of all, the number of campaigns that are needed for your company and some other things that is applicable for you.
There are a number of social media firms that offers a variety of social media services packages that you can choose from depending on your needs and your budget. Usually, providers from US and UK charges you with higher rates compared to outsource social media providers. If you opt to get services from outsourcing firms, they usually charge a minimum cost of about $500 for a basic social media plan that consists of a number of social media strategies that is handy for you. Complete packages like gold or platinum usually ranges from $4000 to $6000 and since these are total package plans, you are guaranteed of complete list of effective social media campaigns that would be good for your company. There are also some firms that offer social media ala carte services that allow you to customize some plans and select some strategies to adjust according to your budget.
Social Media pricing actually depends on your marketing plan. So you’ll have to consider your budget and also your expectations or goals and then sort it out with social media firms. That is the time that you will actually have an idea of what should social media actually cost for you.