Like all social media platforms, Twitter is a way to write your opinions about what’s going on in your world. But for professional bloggers Twitter is a hugely helpful tool to get more people to read your content.
You may be able to count all those hours you spent Twitter using the trendiest Twitter Marketing tactics and then trying them out on your blog. But honestly, these tactics would not have brought you not more than 20% results.
But if you are struggling to get some worthwhile traffic from Twitter, you will be advised not to lose your inspiration. Most of the tips that Social Media experts preach are of little value, but there are five effective tactics that are totally worth your time and effort.
1. Twitter enables you to tweet images. People are fond of images and so tweet alluring pictures. Using Twitter for text is colorless and drab. Most people are going to be drawn to a stunning image rather than a catchy text. But if you have both the skills, you’ll be a sure shot success on Twitter. Select the right visual to accompany your post, and you will have increased traffic going to your website.
2. Make your content interesting, informative and useful to your readers as also easy to share. Once your reader feels he/she likes to share your piece of content with his/her following, he/she will either do it the same second or forget about it forever. This is therefore essential that your content is impactful and compelling. Remember to have a tweet button in a place where it’s easily accessible to your readers – or else, you will be seriously missing out.
3. Make your content irresistible with your attention-grabbing headline. Your headline must provoke your readers to read the full content. Think about the daily newspapers and learn the art of writing arresting headlines. However interesting the content, a drab or inappropriate headline will turn the reader away. The average Twitter user is confronted with hundreds of headlines per hour. You must win in this rat race.
4. Experts suggest that you provide readers with some evergreen and undying content. There is no denying that people always appreciate helpful content that never expires. If the content, you publish will be long-standing – you’re going to enjoy a steady flow of Twitter traffic for that long and this is a proven fact. You can do that by placing a link to it in the sidebar of your blog and creating a “resource page” and listing all of your evergreen content there.
5. Encourage people to share your content, and they will surely do it if your content is of the right quality. Many bloggers have adopted an unusual way to motivate their readers to tweet more often. Other than floating tweet buttons to make their readers tweet the actual article these bloggers place short, catchy takeaways within the article itself and make people tweet those as well.