To those less familiar, bounce rate is an absolutely critical factor in search engine optimization. It should be your persistent endeavor to decrease your blog bounce rate. Bloggers see bounce rate most of the time on Google Analytics.
Bounce rate means “how many people are reading only single article of your blog, regardless from which source (may be search engines, direct, referral)”. If the reader is reading only single article then, that is bounce, based on the Google analytics.
Please know if your blog has bounce rate of less than 50% then search engine will classify your blog as an interesting and informational blog. But if your blog bounce rate is more than 80% then search engine will rate your blog as negative.
It should be your endeavor to decrease the bounce rate of your blog. If you are reading this blog post, and you have seen many anchor text which is leading you to read another of my blog, and then the bounce rate is healthy.
To decrease bounce rate, learn to write blogs/articles that bring more traffic.
If your posts are of good quality, you readers will be encouraged to read more blog posts of your blog. Thus, the primary requirement of blogging is interesting and informative content that will be useful to your readers.
Aside from high-quality content, your blog design should have easy navigation. It is then that readers can quickly find an article of your blog. Add search engine to your blog to make it easier for readers to find any other article.
It is necessary to show related post articles on the sidebar or below the article, add plugin that show popular article of your blog. These tips will be helpful to decrease the bounce rate of your blog.
Always bear in mind that “Winners Don’t Do Different Things They Do Things Differently”
– Shiv Khera.
Successful blogging is not a one-day miracle to amass money online. You need time and persistent efforts to get it there. Some other useful tips to decrease bounce rate are:
• Write informative content
• Promote your blogs
• Use StumbleUpon, Digg, and other blog directories
• Request friends to share
• Identify specialists in your niche; let them know about your blog post.
• Be the first to share recent developments in depth
• E-mail marketing is almost mandatory for getting recurrent visitors
Never think about short term but think about long time in blogging, because true blogging needs time to get established.