For many people who make a living via the internet having their tweet, blog post or video go viral is a dream. Having a tweet go viral is some of the best free advertising or marketing you can get. You will have more people going to your website checking out who you are and what you have to offer. More visitors means more sales!
Creating something that will go viral is an art, here are 5 elements to seriously consider that your post, tweet or video contain…
Call To Action – You know your product or service very well but someone seeing you for the first time does not. It is important that you direct people to what do you want them to do. Whether that be click on a link, go to a website, comment on the blog, retweet or buy your product; you need to be specific in your direction.
Links – Inserting links provides your potential customers or clients an easy way to check out who you are. When you provide a link you are providing a short cut, instead of the person having to go hunting on-line perhaps doing a Google search you have provided that information right there!
Timing – The time of day you tweet is important. You do not want all your tweets targeted at your local market going out in the middle of the nite, no one in your area would see them. If you have followers on the other side of the world they will but if they are not your target market it will do you no good. Stop and think about what time are your clients and customers likely to be on-line. Do some research, there is lots of specific information available regarding the best time to tweet or post.
Make It Easy To Share – A really good twitter example of this is having a tweet that takes up the full 140 characters. When you do this you leave no room for the name of the person who retweets your post. They would have to sit there and abbreviate and shorten your tweet to make room for their name. Make sure you leave enough space in your tweets for people to retweet with one click of the mouse.
Value – Provide value, if people do not find your content valuable they will just ignore it. Twitter moves so quickly you get very little opportunity to demonstrate your value. That is why it is important because sometimes you only get one shot, people have move on to the next tweet.
Please check our Social Media Pricing, Reputation Management Pricing and Social Media A La Carte Pricing to choose the right social media strategy for your profile or business.