Social Media Marketing & Guerrilla Marketing

It is said that “Social Media is this generation’s Guerrilla Marketing. There are business people that are utilizing social media as a platform to enlarge their fan-following and expand their customer-base. People are using social media to build momentum for their upcoming products. They create a Facebook page for their products and maintain an active… Continue reading Social Media Marketing & Guerrilla Marketing

What Is Guerrilla Marketing?

The idea of a guerrilla marketing campaign refers to a highly unorthodox & unconventional advertising & promotional campaign that is dependent much more on the proper utilization of time & energy with an equal dose of imagination & creativity than it is on big funding as is the case for more traditional advertising & promotional campaigns. By nature… Continue reading What Is Guerrilla Marketing?