Government Brand Perception:Why Every One Should Care About Their Government’s Brand When you think of “brands”, you probably imagine companies like Nike, Apple, or McDonald’s, right? Things like their logos, slogans, and commercials that get stuck in our heads. But did you know that governments and countries have brands too? Yup – just like businesses… Continue reading The Power Play: Shaping Government Brand Perception for Trust and Influence
Tag: Public Relations
Public Relations & Social Media
Micro-blogging, often derided as a way to broadcast the mundane (“I just made coffee!”), has grown to become a very powerful force in the way the news is broadcast. This was seen during the anti-government riots in Iran last summer when the top micro-blogging site, Twitter, was extensively used to get news out of the… Continue reading Public Relations & Social Media