Crisis management constitutes in identifying external as well as internal threats to an organization and the methods needed to deal with and successfully overcome these threats. Crisis management often requires decisions to be made within a short span of time as crises often take place suddenly. In order to cope up with the unpredictability and… Continue reading What is Crisis Management?
Tag: Social Media Pricing
Social Media Tips: How to have an engaging online Business?
One of the most frequently asked questions by business enterprises regarding social media is – How to have an engaging online Business? Engaging on social media for your online business is a remarkable way to develop brand loyalty. Be aware that existing as well as prospective clients are looking for you on social media… Continue reading Social Media Tips: How to have an engaging online Business?
Social Media Marketing Strategy Trends for 2014
The year 2013 is drawing to a close and it is time to ponder over what social media marketing strategy trends to expect in the forthcoming year 2014. Most organizations have now begun to appreciate the influence and impact social media can have on their businesses. During the year 2014, businesses must allocate adequate financial… Continue reading Social Media Marketing Strategy Trends for 2014
Online Reputation Management: Manage Negative Reviews Effectively
In an increasingly online, social and mobile world, negative reviews/ comments posted by some unscrupulous competitor or a disgruntled past employee can ruin your online reputation. Negative reviews will affect consumer behavior and influence the buying decisions of many prospective customers. This will lead to shrinkage of your customer-base and consequent loss of revenue. If… Continue reading Online Reputation Management: Manage Negative Reviews Effectively
Mobile Marketing Trends for 2014
As the New Year 2014 dawns, businesses will have to reorient their marketing strategies bearing in mind the increased role mobile is going to play in influencing customer engagements. Experts predict some distinct mobile marketing trends during 2014 that will be a departure from earlier years. Advancements in mobile technology will lead to a well-defined… Continue reading Mobile Marketing Trends for 2014
How Has the Brand Advocacy Changed Sales & Management?
Brand advocacy has changed sales and management methods because buyers today have enormous data available on the internet and communication has also become effortless. Buyers invariably seek advice from known friends or trustworthy consumer sources before making a purchase decision. Brands have begun to realize that what others say and write about them can make… Continue reading How Has the Brand Advocacy Changed Sales & Management?
Google personal online reputation management
It is a grim fact that with today’s internet scenario, personal information increasingly surfaces on the web. Google search is obviously the major search engine where people look for information that is published about you. This makes Google personal online reputation management one of paramount importance. False or slanderous information about you can deprive you… Continue reading Google personal online reputation management
Google Plus Content Marketing
Online marketing professionals stoutly advise that Google Plus content marketing must form an integral part of your social media marketing strategy. You should painstakingly create Google+ page for your business and work steadfastly to build up a network there with informative content, lively conversation, and the occasional visual images. It is no exaggeration to say… Continue reading Google Plus Content Marketing
5 basic online reputation management tips
If negative search results are affecting your business, then you need to more effectively manage your online reputation. Here are 5 basic online reputation management tips: The easiest way to ascertain the status of your online reputation is to go to Google and do a search for your name/ your company’s name / your product’s… Continue reading 5 basic online reputation management tips
Social Media Marketing: How to get more Mentions
Nothing can be more disheartening than you being neglected by the social media. If your social media marketing efforts have to succeed, you must get more mentions in the social media. If you follow the right SMM techniques, you can become more popular in the social media and receive frequent mentions in different social channels.… Continue reading Social Media Marketing: How to get more Mentions