Surveys have set the alarm bells ringing. It is reported that “During the next five years, 83 percent of companies will face a crisis that will negatively impact their share price by 20 to 30 percent.” The onus is on you to protect your hard earned brand reputation and increase brand loyalty by doing the… Continue reading How ORM services will protect your Brand and increase brand loyalty
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Online Reputation Management: A Beginner’s Guide to Online PR
Online reputation management is critically important for online businesses regardless of their nature and size. Business owners must be proactive in managing their online reputation. When prospective and existing customers or other stakeholders are searching for your business, it is important for you to know what they see. Make sure no negative reviews about your… Continue reading Online Reputation Management: A Beginner’s Guide to Online PR
Content Marketing: How to create a great content
Content marketing is not as easy as some would think. Once you launch your corporate blog and start publishing content, you will understand the difficulties. No matter how well crafted or creative your content there is a lot more that needs to be done for effective content marketing. For successful content marketing – remember the… Continue reading Content Marketing: How to create a great content
How to: Monitor Your Business’s Reputation
Almost all businesses are today aware that virtually every consumer turns to the Internet to do a bit of research before buying goods /services. And on the internet, your business is only as good or as bad as everyone says it is. Studies show that more than a whopping 78% of prospective buyers use online… Continue reading How to: Monitor Your Business’s Reputation
How to drive people to your website
How to drive people to your website? The answer is simple – improve your website and increase your presence on the internet. To drive more and more people to your website, offer interesting, original, and informative content on your site. This is the golden rule – acknowledged and pursued by many – for increasing traffic… Continue reading How to drive people to your website
How to Be More Productive On Social Media
In this age of the internet, social media has become hugely important for your business. As such you must explore the ways and means of exploiting the social media to your fullest advantage. Identify the social media channels where your prospects proliferate and do not waste time on channels where they are absent. Although it is… Continue reading How to Be More Productive On Social Media
Pinterest tips and tricks for business
Pinterest just keeps on growing and has attained strength of 70 million users. Once you have got the hang on pins and boards and repinning, you might wonder what else there is to Pinterest. Pinterest can help your business grow if only you know and use some of the less known tricks. The strategy –… Continue reading Pinterest tips and tricks for business
How To: Social Media Advertising for Brands
Social media advertising on major social media sites like Facebook and Twitter is still evolving and there is stiff competition. As more and more social media advertising options emerge, prices for social media ads will drop. The trends are already noticeable. Social media sites are moving from a premium-priced low volume ads to lower-priced, large… Continue reading How To: Social Media Advertising for Brands
How to sell more products online
Regardless whether you are selling a single product or multiple products online, there are quite a few things you can do to vastly improve your online sales. Here are a few useful tips: Make it a point to create a separate page for each product you sell online. Try to create irresistible content for each… Continue reading How to sell more products online
What to Tweet on Twitter to Get More Followers
Twitter marketing should always be supplementing whatever other marketing efforts your business is doing. You must clearly set your objectives so that you can tweet appropriately and interact around the set goals. Twitter is fundamentally a microblogging platform to help you initiate and join conversations. When deciding your message for your tweets, your etiquette should… Continue reading What to Tweet on Twitter to Get More Followers