Search Engine Marketing may be described as an advertising technique which most business enterprises use to increase their rankings on search engines based on specifically chosen keywords. But the catch is SEM(Search Engine Marketing) techniques cannot be constant as search engines frequently adjust their algorithms. Search engines, on their part, use complex programs as their… Continue reading Why your company needs search marketing for business
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Social Media in South Africa
The pattern of social media in South Africa during the year 2013 makes an interesting study. The market research conducted by World Wide Worx and Fuseware reveals some fascinating details. The heartening fact is social media in South Africa has come of age and has become a tool used by both adolescents and adults to… Continue reading Social Media in South Africa
Social media marketing tips for entrepreneurs
Ever since the social media sites start proliferating SMM (Social Media Marketing) is no longer a sheer option but a compelling necessity for entrepreneurs. But for SMM to be effective, the entrepreneur should know the various techniques and the success formula used by SMM experts. Here are some invaluable social media marketing tips for budding… Continue reading Social media marketing tips for entrepreneurs
Social Media Trends and Predictions 2014
Predicting what the social media trends will be during 2014 can be a rather intimidating task – particularly because social media trends are nebulous and ever changing. However social media experts – after some extensive study – suggest the following social media trends as likely for the forthcoming year: Pinterest is well poised to re-emerge… Continue reading Social Media Trends and Predictions 2014
Social Media Marketing Best Practices
Participating in social media has today become a compelling necessity for business houses –regardless of their size and type. Most businesses have an array of social media accounts where they actively participate in discussions, upload videos onto YouTube and aptly manage their online reviews. However, there is also a host of business enterprises who are… Continue reading Social Media Marketing Best Practices
How to Improve Your Social Media Marketing With Facebook
The two fundamental purposes of social media… Continue reading How to Improve Your Social Media Marketing With Facebook
Managing your online reputation in the social media world
Online reputation management is the art of managing your personal and/or brand reputation, suppressing immediately all online contents which are damaging and highlighting the positive reviews/comments. The grim fact is many people and business houses are terribly scared of the social media that they may lose control of their online reputation. It is unfortunately true… Continue reading Managing your online reputation in the social media world
How to integrate customer service into social media marketing
Facebook advertising made easy
Facebook advertisements reach more than 1 billion active users and a majority of these people log in and scrupulously view your ads. If you are planning to advertise on Facebook , you have taken a prudent decision and you are going to reap a rich harvest. Here are some suggestions to make your Facebook ads… Continue reading Facebook advertising made easy
10 Reasons why your customers want you to be on Google+
Google has started with a refreshing design and a clean sheet that most customers find irresistibly appealing. Besides, Google Plus is imaginatively designed for a mobile web including smartphones and tablets. Within a short span of time, Google Plus has achieved deep penetration and tremendously grown in popularity due to customers and prospects flocking to… Continue reading 10 Reasons why your customers want you to be on Google+