Facebook – Content Marketing Best Practices

Every business house, regardless of its type and size wants content that drives optimum traffic and helps build its audience. Facebook Insights helps you to analyze the worth of your content marketing in real time. It is indeed your best method to know which type of content your audience engages with the most and which… Continue reading Facebook – Content Marketing Best Practices

Benefits of LinkedIn for business marketing

LinkedIn is a business-oriented social media site and LinkedIn connections can introduce you to business influencers and potential customers. Of all social media sites, your business should select LinkedIn because “It’s better to be the best connected than the most connected.”Benefits of LinkedIn for business marketings is immense. A personal LinkedIn profile can be compared… Continue reading Benefits of LinkedIn for business marketing

Social Media Marketing for Startups

Social media is the perfect tool you can use to let the world know about your startup. Social media marketing for startups is indeed the easiest and most cost-effective way for you to connect with prospective customers, investors and others in the industry. Instead of waiting till your product/service is ready consider starting straightaway your… Continue reading Social Media Marketing for Startups

Social media for job seekers

There is no doubt that social media can be rewardingly used by job seekers – provided they know the right techniques. Be it on LinkedIn, Facebook, or Twitter, let your friends, fans and followers know that you are a job seeker looking for a suitable opening. In fact, it will be helpful if you can… Continue reading Social media for job seekers

Benefits of Linkedin for Business

LinkedIn is basically a business-oriented social networking site predominantly used for professional networking. Interestingly, LinkedIn is used on a monthly basis by a whopping 48 million people globally. However, the fact remains that many business enterprises are yet to fully exploit LinkedIn for their online marketing and sales promotion. LinkedIn essentially brings business people together… Continue reading Benefits of Linkedin for Business

What to expect from your online reputation management (ORM) Company

What to expect from your online reputation management (ORM) Company: Online reputation management (ORM) is a double-edged sword.  On the one hand, you will have to highlight all the positive reviews/comments that appear online about your business and the other, you will have to keep a constant vigil and suppress all the negative reviews/comments that… Continue reading What to expect from your online reputation management (ORM) Company

Twitter Best Practices Marketing

Twitter marketing can be extremely rewarding provided you identify and employ some of its best practices. You will have to necessarily create Tweets that truly stand out. Learn the art of creating exciting and yet lovable content using an engaging tone. Wherever possible, include useful links, images and even videos. Imagination and simplicity are the… Continue reading Twitter Best Practices Marketing

Pinterest for Business

During last November, Pinterest launched their business pages enabling you to use Pinterest commercially. Their revised terms of service allow you to promote your products/services and generate sales leads. You may however be required to convert your personal profile into a business account. An imaginative way of using your Pinterest brand page is to promote… Continue reading Pinterest for Business

INTERNET REPUTATION MANAGEMENT: HOW TO PROTECT YOUR INTERNET REPUTATION

Internet  reputation management has to be safeguarded meticulously and any neglect of online reputation can have disastrous consequences. If your business is growing leaps and bounds, there will obviously be certain jealous elements waiting to destroy your internet reputation. The onus is on you to zealously protect and preserve your internet reputation and for this… Continue reading INTERNET REPUTATION MANAGEMENT: HOW TO PROTECT YOUR INTERNET REPUTATION

How to use Twitter to improve SEO

Your Twitter account has to actively connect with the right type of friends and industry peers if you want to derive the optimum benefits out of Twitter. You need to initiate and encourage conversations, promptly respond to queries, discuss with clients who mention your brand, and generally interact on a regular basis. If you are… Continue reading How to use Twitter to improve SEO