How to Grow Your Business with Google Plus

Google Plus is an amazingly versatile social media site that allows users to share photos, play games, listen to music and engage in chat. More than all these, Google+ is a useful marketing tool for business owners. Most business owners agree that Google+ is now a convenient way to connect and engage with  existing and… Continue reading How to Grow Your Business with Google Plus

How SMBs Can Use Social Media

There can be little doubt that social media is transforming the way small and mid-sized businesses are operating. A study conducted by the Internet Advertising Bureau UK found that nearly 80% of consumers buy because of a brand’s presence on social media. In the given scenario, it is crucial that SMBs learn to fully exploit… Continue reading How SMBs Can Use Social Media

How to Make Your Business Stand Out on LinkedIn

It is a fact that many business houses do not fully exploit the manifold opportunities that LinkedIn offers. Apart from having your own page on LinkedIn, there are several other ways to use LinkedIn to generate additional sales and build rapport with existing and prospective customers and industry peers. Instead of promoting your company’s blog… Continue reading How to Make Your Business Stand Out on LinkedIn

How to Simplify Your SEO Marketing Strategy

As is known to many, the SEO industry is ever in a state of flux with major search engines like Google often changing their algorithms in an unpredictable manner. But that need not deter you from simplifying your SEO marketing strategy, you can create programs that will stand the test of time regardless what changes… Continue reading How to Simplify Your SEO Marketing Strategy

How to repair your online brand reputation

Your online brand reputation is created by all the positive comments others make about your business. Likewise, your online brand reputation will be damaged by any adverse comments or negative reviews others make about your business. Even some stray mischief mongers or unscrupulous competitors can deliberately – and at times, even anonymously – post nasty… Continue reading How to repair your online brand reputation

3 Successful Social Media Strategies For Your Business

Most business enterprises – regardless of their nature and size – have begun to appreciate the importance of social media marketing. But sadly, not all business houses know the right socialmedia strategies to improve their sales and promote their brand. Here are three successful social media strategies for your business: Be clear in your mind… Continue reading 3 Successful Social Media Strategies For Your Business

Twitter Marketing: what is it and how to do it as a small business

Twitter is an ideal gateway for small businesses to create brand awareness and boost sales. You can immensely benefit from engaging in authentic conversations with your existing and prospective customers. Twitter enables you to share and enhance word of mouth communication about your business.  Effortlessly connect with your target audience, send out your messages and… Continue reading Twitter Marketing: what is it and how to do it as a small business

Facebook Marketing: How to Increase Blog Traffic

Facebook is arguably the most sought-after social networking site with over a whopping 1.11 Billion users. Facebook is not only an incomparable tool to connect with friends, family members, colleagues and others – but it’s also a fabulous tool to enhance traffic to your blog. Bear in mind your ultimate goals for your Facebook profile. … Continue reading Facebook Marketing: How to Increase Blog Traffic

Why Google+ is your best marketing weapon — and how to use it

Even though Google+ is a relatively recent to the social media world, it has been a consistently evolving platform with unique features and key SEO capabilities. In short, Google+ is your best marketing weapon – if you know how to use it. Google+ has experienced unprecedented growth since its launch. It is reported that the… Continue reading Why Google+ is your best marketing weapon — and how to use it

Using Linkedin to Grow Your Business

With the latest homepage redesign and the imaginative introduction of notifications/endorsements, engagement on LinkedIn is growing at a rapid pace. Review and reboot your LinkedIn profile as frequently as possible to keep it fresh and relevant, informative and interesting. If your LinkedIn profile picture is outdated, then replace it with the latest. Keep your LinkedIn… Continue reading Using Linkedin to Grow Your Business