Twitter is truly exciting, short-lived and highly competitive. In a matter of seconds, your tweet is there and then gone. It immediately gets replaced in the feed with someone else’s tweets. People who know Twitter also know the nature of this social network. Thus the question many ask is: How do you effectively navigate through… Continue reading Twitter Engagement: Tips to to Engage Customers
Category: Brand
Outsourcing Your Social Media Management: Yes or No?
It is a fact that today most companies outsource less important and less confidential work to outside agencies. Outsourcing has its own merits and demerits. But it needs t be admitted that times have changed, and now many companies have begun to recognize that outsourcing is no longer an option but a compelling necessity. Business… Continue reading Outsourcing Your Social Media Management: Yes or No?
How To: Optimize Your Brand’s Social Media Marketing Strategy
Though nearly 88% of business enterprises are using social media for marketing purposes – not all of them are equally successful. To fully succeed in social media, you must consistently begin to monitor social media channels for sharing content and building communities. You start your social media marketing strategy in a way that aligns with… Continue reading How To: Optimize Your Brand’s Social Media Marketing Strategy
How to Boost Your Social Media Customer Service
Providing prompt and efficient customer service has always been an intimidating task. You must consistently recognize customer’s anticipation and address it in a fulfilling manner – more so, when you have to deal with several core business activities. You must allow sufficient time for social media in your everyday operations. You must understand how social… Continue reading How to Boost Your Social Media Customer Service
Easy Ways to Use Instagram for Social Business
While the hugely popular social media channels like Facebook and Twitter have been hogging all the limelight, Instagram has been quietly working its way up. Instagram is slowly but steadily becoming a widely acceptable tool for social media marketing. This has set many business houses thinking how Instagram can be used to improve their social… Continue reading Easy Ways to Use Instagram for Social Business
How to Boost Your Social Media Marketing Traffic
Social media is one of the greatest boons of this internet age. If used rightly, social media can be a source of an enormous traffic – particularly the type of traffic your business needs. However, social media marketing is somewhat tedious and demands a lot of time-consuming hard work, and usually it takes a few… Continue reading How to Boost Your Social Media Marketing Traffic
Writing Effective Tweets That Fit Your Inbound Marketing Strategy
Writing a tweet for inbound marketing ‘s not hard once you master the art. Hard to believe but it is a fact that there are still many business houses out there that are not conversant with the social media usage. Social media are becoming terribly familiar with the passage of each day, and it is… Continue reading Writing Effective Tweets That Fit Your Inbound Marketing Strategy
Online Brand Reputation Management
Your Brand Reputation may be defined as Customer perception of your company as well as its products and services. If your brand reputation is unflattering, no one will want to deal with your company or buy products/services from you. Succinctly stated – your brand’s reputation can make or mar your company. Just Google your company… Continue reading Online Brand Reputation Management
Why Social Media Marketing Guidance Is Important
There is no denying that social media sites have become a source of global information carrying numerous benefits. But at the same time, social media participation also has its share of risks. Due to enhanced exposure, it is crucial to make sure you are discreet and remain safe as you post information online. It is… Continue reading Why Social Media Marketing Guidance Is Important
Social Media Strategy: How to Promote Your Brand
Overpowering social media presence is critically important for all sizes of businesses in today’s age of the Internet. You must create thoughtfully crafted content to attract constant engagement with your clients. The greatest drawback is, brands spend too much time focusing on self-promotion and even grossly misuse social media for blatant selling. This approach is counter-productive… Continue reading Social Media Strategy: How to Promote Your Brand